diff --git a/drivers/gpu/drm/i915/display/intel_atomic_plane.c b/drivers/gpu/drm/i915/display/intel_atomic_plane.c
index d89630b2d5c19..632b2b0723dd7 100644
--- a/drivers/gpu/drm/i915/display/intel_atomic_plane.c
+++ b/drivers/gpu/drm/i915/display/intel_atomic_plane.c
@@ -1144,7 +1144,7 @@ intel_prepare_plane_fb(struct drm_plane *_plane,
 	if (!obj)
 		return 0;
 
-	ret = intel_plane_pin_fb(new_plane_state);
+	ret = intel_plane_pin_fb(new_plane_state, old_plane_state);
 	if (ret)
 		return ret;
 
diff --git a/drivers/gpu/drm/i915/display/intel_cursor.c b/drivers/gpu/drm/i915/display/intel_cursor.c
index ed88a28a3afae..5984310982e73 100644
--- a/drivers/gpu/drm/i915/display/intel_cursor.c
+++ b/drivers/gpu/drm/i915/display/intel_cursor.c
@@ -864,7 +864,7 @@ intel_legacy_cursor_update(struct drm_plane *_plane,
 	if (ret)
 		goto out_free;
 
-	ret = intel_plane_pin_fb(new_plane_state);
+	ret = intel_plane_pin_fb(new_plane_state, old_plane_state);
 	if (ret)
 		goto out_free;
 
diff --git a/drivers/gpu/drm/i915/display/intel_fb_pin.c b/drivers/gpu/drm/i915/display/intel_fb_pin.c
index d3a86f9c6bc86..dd3ac7f98dfcc 100644
--- a/drivers/gpu/drm/i915/display/intel_fb_pin.c
+++ b/drivers/gpu/drm/i915/display/intel_fb_pin.c
@@ -252,7 +252,8 @@ intel_plane_fb_min_phys_alignment(const struct intel_plane_state *plane_state)
 	return plane->min_alignment(plane, fb, 0);
 }
 
-int intel_plane_pin_fb(struct intel_plane_state *plane_state)
+int intel_plane_pin_fb(struct intel_plane_state *plane_state,
+		       const struct intel_plane_state *old_plane_state)
 {
 	struct intel_plane *plane = to_intel_plane(plane_state->uapi.plane);
 	const struct intel_framebuffer *fb =
diff --git a/drivers/gpu/drm/i915/display/intel_fb_pin.h b/drivers/gpu/drm/i915/display/intel_fb_pin.h
index ac0319b53af08..0fc6d90446381 100644
--- a/drivers/gpu/drm/i915/display/intel_fb_pin.h
+++ b/drivers/gpu/drm/i915/display/intel_fb_pin.h
@@ -23,7 +23,8 @@ intel_fb_pin_to_ggtt(const struct drm_framebuffer *fb,
 
 void intel_fb_unpin_vma(struct i915_vma *vma, unsigned long flags);
 
-int intel_plane_pin_fb(struct intel_plane_state *plane_state);
+int intel_plane_pin_fb(struct intel_plane_state *new_plane_state,
+		       const struct intel_plane_state *old_plane_state);
 void intel_plane_unpin_fb(struct intel_plane_state *old_plane_state);
 
 #endif
diff --git a/drivers/gpu/drm/i915/display/intel_fbdev.c b/drivers/gpu/drm/i915/display/intel_fbdev.c
index 00852ff5b2470..6c08081333976 100644
--- a/drivers/gpu/drm/i915/display/intel_fbdev.c
+++ b/drivers/gpu/drm/i915/display/intel_fbdev.c
@@ -695,3 +695,8 @@ struct intel_framebuffer *intel_fbdev_framebuffer(struct intel_fbdev *fbdev)
 
 	return to_intel_framebuffer(fbdev->helper.fb);
 }
+
+struct i915_vma *intel_fbdev_vma_pointer(struct intel_fbdev *fbdev)
+{
+	return fbdev ? fbdev->vma : NULL;
+}
diff --git a/drivers/gpu/drm/i915/display/intel_fbdev.h b/drivers/gpu/drm/i915/display/intel_fbdev.h
index 08de2d5b34338..24a3434558cb6 100644
--- a/drivers/gpu/drm/i915/display/intel_fbdev.h
+++ b/drivers/gpu/drm/i915/display/intel_fbdev.h
@@ -17,6 +17,8 @@ struct intel_framebuffer;
 void intel_fbdev_setup(struct drm_i915_private *dev_priv);
 void intel_fbdev_set_suspend(struct drm_device *dev, int state, bool synchronous);
 struct intel_framebuffer *intel_fbdev_framebuffer(struct intel_fbdev *fbdev);
+struct i915_vma *intel_fbdev_vma_pointer(struct intel_fbdev *fbdev);
+
 #else
 static inline void intel_fbdev_setup(struct drm_i915_private *dev_priv)
 {
@@ -30,6 +32,12 @@ static inline struct intel_framebuffer *intel_fbdev_framebuffer(struct intel_fbd
 {
 	return NULL;
 }
+
+static inline struct i915_vma *intel_fbdev_vma_pointer(struct intel_fbdev *fbdev)
+{
+	return NULL;
+}
+
 #endif
 
 #endif /* __INTEL_FBDEV_H__ */
diff --git a/drivers/gpu/drm/xe/compat-i915-headers/i915_vma.h b/drivers/gpu/drm/xe/compat-i915-headers/i915_vma.h
index bdae8392e1253..4465c40f81341 100644
--- a/drivers/gpu/drm/xe/compat-i915-headers/i915_vma.h
+++ b/drivers/gpu/drm/xe/compat-i915-headers/i915_vma.h
@@ -10,6 +10,8 @@
 
 #include "xe_ggtt_types.h"
 
+#include <linux/refcount.h>
+
 /* We don't want these from i915_drm.h in case of Xe */
 #undef I915_TILING_X
 #undef I915_TILING_Y
@@ -19,6 +21,7 @@
 struct xe_bo;
 
 struct i915_vma {
+	refcount_t ref;
 	struct xe_bo *bo, *dpt;
 	struct xe_ggtt_node *node;
 };
diff --git a/drivers/gpu/drm/xe/display/xe_fb_pin.c b/drivers/gpu/drm/xe/display/xe_fb_pin.c
index 9fa51b84737ca..24386c6828e8c 100644
--- a/drivers/gpu/drm/xe/display/xe_fb_pin.c
+++ b/drivers/gpu/drm/xe/display/xe_fb_pin.c
@@ -9,6 +9,7 @@
 #include "intel_dpt.h"
 #include "intel_fb.h"
 #include "intel_fb_pin.h"
+#include "intel_fbdev.h"
 #include "xe_bo.h"
 #include "xe_device.h"
 #include "xe_ggtt.h"
@@ -287,6 +288,7 @@ static struct i915_vma *__xe_pin_fb_vma(const struct intel_framebuffer *fb,
 	if (!vma)
 		return ERR_PTR(-ENODEV);
 
+	refcount_set(&vma->ref, 1);
 	if (IS_DGFX(to_xe_device(bo->ttm.base.dev)) &&
 	    intel_fb_rc_ccs_cc_plane(&fb->base) >= 0 &&
 	    !(bo->flags & XE_BO_FLAG_NEEDS_CPU_ACCESS)) {
@@ -347,6 +349,9 @@ static void __xe_unpin_fb_vma(struct i915_vma *vma)
 {
 	u8 tile_id = vma->node->ggtt->tile->id;
 
+	if (!refcount_dec_and_test(&vma->ref))
+		return;
+
 	if (vma->dpt)
 		xe_bo_unpin_map_no_vm(vma->dpt);
 	else if (!xe_ggtt_node_allocated(vma->bo->ggtt_node[tile_id]) ||
@@ -377,25 +382,58 @@ void intel_fb_unpin_vma(struct i915_vma *vma, unsigned long flags)
 	__xe_unpin_fb_vma(vma);
 }
 
-int intel_plane_pin_fb(struct intel_plane_state *plane_state)
+static bool reuse_vma(struct intel_plane_state *new_plane_state,
+		      const struct intel_plane_state *old_plane_state)
 {
-	struct drm_framebuffer *fb = plane_state->hw.fb;
+	struct intel_framebuffer *fb = to_intel_framebuffer(new_plane_state->hw.fb);
+	struct xe_device *xe = to_xe_device(fb->base.dev);
+	struct i915_vma *vma;
+
+	if (old_plane_state->hw.fb == new_plane_state->hw.fb &&
+	    !memcmp(&old_plane_state->view.gtt,
+		    &new_plane_state->view.gtt,
+	            sizeof(new_plane_state->view.gtt))) {
+		vma = old_plane_state->ggtt_vma;
+		goto found;
+	}
+
+	if (fb == intel_fbdev_framebuffer(xe->display.fbdev.fbdev)) {
+		vma = intel_fbdev_vma_pointer(xe->display.fbdev.fbdev);
+		if (vma)
+			goto found;
+	}
+
+	return false;
+
+found:
+	refcount_inc(&vma->ref);
+	new_plane_state->ggtt_vma = vma;
+	return true;
+}
+
+int intel_plane_pin_fb(struct intel_plane_state *new_plane_state,
+		       const struct intel_plane_state *old_plane_state)
+{
+	struct drm_framebuffer *fb = new_plane_state->hw.fb;
 	struct drm_gem_object *obj = intel_fb_bo(fb);
 	struct xe_bo *bo = gem_to_xe_bo(obj);
 	struct i915_vma *vma;
 	struct intel_framebuffer *intel_fb = to_intel_framebuffer(fb);
-	struct intel_plane *plane = to_intel_plane(plane_state->uapi.plane);
+	struct intel_plane *plane = to_intel_plane(new_plane_state->uapi.plane);
 	u64 phys_alignment = plane->min_alignment(plane, fb, 0);
 
+	if (reuse_vma(new_plane_state, old_plane_state))
+		return 0;
+
 	/* We reject creating !SCANOUT fb's, so this is weird.. */
 	drm_WARN_ON(bo->ttm.base.dev, !(bo->flags & XE_BO_FLAG_SCANOUT));
 
-	vma = __xe_pin_fb_vma(intel_fb, &plane_state->view.gtt, phys_alignment);
+	vma = __xe_pin_fb_vma(intel_fb, &new_plane_state->view.gtt, phys_alignment);
 
 	if (IS_ERR(vma))
 		return PTR_ERR(vma);
 
-	plane_state->ggtt_vma = vma;
+	new_plane_state->ggtt_vma = vma;
 	return 0;
 }
 
